Pin it for the Planet

Thomas Fuller said, “All things are difficult before they are easy.”

If what our buddie Thomas said is true, it stands to reason that people need a good cause to choose to act.

I found a good one; maybe you’ll think so too. Here’s the scoop.

World Wildlife Fund (WWF) Canada has launched Pin it for the Planet.  It’s simple and broken down into 3 simple steps.  

1. Walk it (or bike it, bus it, board it…whatever!)
2. Track it (by telling WWF what you’ve done every day.)
3. Pin it (your car key. On your shirt. Do it) ps. Each time you report what you’ve done you are entered to win a great bike!

So that’s the breakdown, now I promised some good reasons to choose the “hard way”.

Since I work for (and believe in the importance of) a physical activity strategy let’s start there.

When you choose to drive less and employ active transportation to get around you’re incorporating physical activity into your lifestyle (which is awesome).

ParticipACTION has provided WWF with a great list of reasons, in terms of health, to Pin it for the Planet.

• Improved air quality – reduces asthma related issues
• Daily physical activity is preventative against Heart Disease and Stroke
• Stress reduction -no traffic =less stress

(Check out the list)

Need a little more?

This one will be obvious but.. the planet!

WWF is of course hoping to reduce emissions and help the planet. According to their website transportation is responsible for 27% of Canada’s greenhouse gas emissions. Eshk.. sounds like we all need to drive a lot less!

Still, even if all we can do for a start is a little that adds up to big reductions. Plus, just to be repetitive, you’ll be providing yourself the opportunity to get active.

The pinning your key to your shirt element is edgy too. It’s just like wearing a ribbon or a live strong bracelet. You’re telling the rest of the world what’s important to you, and raising awareness. (Very cool, and easy!)

Still not convinced? (even if you’re on board, keeping reading it’s good stuff )

I’ve told you about the physical activity and the environmental impact you can have, but there is one other thing that we all understand very well. Money. Consider how much you would save on gas by using “people power”  (to borrow ParticipACTION’s term).  

So a valid case?

I hope you’ll give Pinning it for the Planet a try on May 31^st – June 6^th.  The WWF website has a bunch more info, including toolkits with ideas for school, home and workplaces.

The website says “we all need to rethink our relationships with cars”.

It’s true. What is more important our health and the health our of planet and climate or driving cars?

Ps. don’t say you don’t have time!

DYK: In distances up to 5km, cycling is recognized as the fastest door to door more of transportation. —Gotcha there don’t I!

Hit the streets and let me know how it goes in the comments below!

Kenji!